Who We Are

Musera Hous (“we,” “us,” or “our”) operates the e-commerce website Serafei.com.
Registered Entity: Musera Hous for Trading
Website: https://serafei.com
Email: info@serafei.com

What Personal Data We Collect

– Account Data: Name, email, phone, password.
– Order Data: Name, shipping/billing address, phone, email.
– Payment Data: Payments processed via PayMob (we do not store card details).
– Communications: Messages, emails, inquiries.
– Reviews: Username, email, review content.
– Analytics: IP address, browser/device type, pages visited.
– Marketing: With consent, name + email for newsletters/promotions.

Cookies and Tracking

We use cookies for functionality, analytics, and advertising. Third-party tools include Google Analytics, Meta Pixel (Facebook/Instagram), TikTok Pixel. Users can control cookies via browser settings.

Who We Share Data With

– PayMob (payment processing)
– Shipping partners (including local and international delivery services)
– Analytics and advertising providers (Google, Meta, TikTok)
– Email marketing provider
– Hosting provider

Data Retention

– Orders: Retained for up to 10 years for legal, accounting, and tax compliance.
– Accounts: Deleted if inactive for 2 years.
– Inquiries: Kept only as long as needed.

Data Security

We use SSL/TLS encryption. Access is restricted to authorized staff. We only partner with providers committed to strong data security.

Your Rights

You have the right to access, correct, delete, withdraw consent, or object to processing of your data. Requests can be sent to info@serafei.com. We will respond within 6 working days.

Children’s Privacy

Serafei.com is not directed at children under 18. We do not knowingly collect their data. Any discovered data will be deleted.

International Transfers

Some partners (Google, Meta, TikTok) process data outside Egypt. We ensure transfers are protected by contractual and legal safeguards.

Updates

We may update this policy. The ‘Last Updated’ date reflects the current version.

Contact

Email: info@serafei.com